We share a common soul and a common DNA:
We are and have always been outsiders.
We are different because we want to be.
We have always been wild at heart – since the very first distorted
guitar sound struck a chord in our rebel souls.
But we are only really dangerous in the eyes of the mentally dull.
We don’t care who you are or what social status you have.
We don’t care if people think you are a misfit or who you have sex with and how often.
And we certainly don’t care about the colour of your (tattooed) skin.
For us you are one thing only: a metalhead.
And that makes you one of us.
Be it radical or more oldschool.
But we only allow distortions and loudspeakers in the back.
Up front, it’s all about (business) relationships.
Sticking to rules isn’t what makes us or our music strong –
it’s principles, written or unwritten.
When we do things, we do them differently and more loudly than others.
Because there is nothing we need to apologise for, whether
we’re at a pub night, champaign reception or shareholders’ meeting.
What “m” do we stand for? We don’t care about muscle, moolah or music as an end in itself.
The “m” that brings us together is the mightiest of them all: metal.
When people call us crazy, we just shrug our shoulders and keep on headbanging.
We love to be anything but ordinary. So the only crazy thing would be not to join us.
Our music and community share a free spirit (and a free use of the volume knob).
The strength of our music has always been to cross the line and stop totalitarianism and universal oppression.
Music celebrates every kind of freedom. We don’t shy away from tackling inconvenient truths and uncovering them loudly.
We are a nuisance to the elites but not to the planet we call home.
You have friends all over the world.
You just don’t know them yet.
We don’t just share a record collection,
we’re also happy to offer a place to
crash (with black walls), a helping hand
and a friendly ear.
Because we stand together.
If you stumble in the mosh pit of life,
we’ll put you back on your feet.
No questions asked.
Who would you trust more: the CEO who knows who Vinnie Paul was or the one who thinks ull beaches when he hears crowdsurfing?
Rock‘n‘roll has always been about honesty, the conscious decision not to streamline everything and the feeling
of belonging to a stronger (underground) community that would never listen to the daily racket of the radio.
We fight against censorship and repression.And music that’s too quiet.
And we promote our values worldwide.
This mutton won’t dress as a lamb just to impress the bank manager,
get a foot in the boardroom door or blend in on the golf course.